A review by nelsonminar
Super Pumped: The Battle for Uber by Mike Isaac

3.0

A solid book and excellent journalism. Mike was the best reporter covering Uber during its batshit ascent and he took all his work (and some extras) and made a good book out of it. A valuable document for the Internet startup era, and a great tale of what happens when a monstrous, awful founder like Travis Kalanick is given unchecked power.

Gonna complain a big because the book prose is kinda klunky in the first half. He's trying to write chapters with unified themes, ie a chapter about self-driving car engineer, sociopath and IP thief Andrew Levandowski. Then another chapter about the bros at Uber talking about doing oppo on journalists they don't like. But that means some of the events go out of order and it's a bit hard to thread a narrative through. The book really picks up at the end though, with the boardroom coup that finally forced TK out of the company. Mike's reporting is quite intense there and the narrative has a natural propulsion to it he taps in to well.

Uber is a uniquely awful, unethical company among Internet startups. Or at least was in this period. I'm really glad there's a book documenting it.