Moving to Outcomes: Why Partnerships Are the Future of Marketing by Robert Glazer, Matthew Wool

Moving to Outcomes: Why Partnerships Are the Future of Marketing

Robert Glazer, Matthew Wool

224 pages • missing pub info (editions)

informative medium-paced
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From bestselling author Bob Glazer comes a revolutionary approach to partnership marketing. Partnership marketing is not new; it has existed in many different forms, and under many different names, such as affiliate marketing, for decades. However...

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