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272 pages • missing pub info (editions)
ISBN/UID: 9780811851435
Format: Paperback
Language: English
Publisher: Chronicle Books
Publication date: Not specified
Description
From the 1920s to the 1950s, a small but useful advertising gimmick spread like wildfire into the purses, pockets, and kitchen drawers of millions of Americans. The give-away matchbook was one of the most pervasive means ever found of putting prom...
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272 pages • missing pub info (editions)
ISBN/UID: 9780811851435
Format: Paperback
Language: English
Publisher: Chronicle Books
Publication date: Not specified
Description
From the 1920s to the 1950s, a small but useful advertising gimmick spread like wildfire into the purses, pockets, and kitchen drawers of millions of Americans. The give-away matchbook was one of the most pervasive means ever found of putting prom...