Mastering Information Management by Donald A. Marchand, Thomas H. Davenport
Mastering Information Management

Donald A. Marchand, Thomas H. Davenport

Mastering Information Management

Donald A. Marchand, Thomas H. Davenport

372 pages first pub 2000 (editions)

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No technological wizardry will enable a company to succeed unless it first understands how its information contributes to strategy formulation, market reach, effective organizational design or process efficiency. Mastering Information Management b...

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