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ISBN/UID: 9781138440869
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 07 July 2017
Description
For advanced undergraduate and/or graduate-level courses in Distribution Channels, Marketing Channels or Marketing Systems. Marketing Channel Strategy shows students how to design, develop, maintain and manage effective relationships among worldwi...
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missing page info
ISBN/UID: 9781138440869
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 07 July 2017
Description
For advanced undergraduate and/or graduate-level courses in Distribution Channels, Marketing Channels or Marketing Systems. Marketing Channel Strategy shows students how to design, develop, maintain and manage effective relationships among worldwi...