Win the Customer, Not the Argument by Don Gallegos

Win the Customer, Not the Argument

Don Gallegos

144 pages first pub 2005 (editions)

funny informative medium-paced
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Don Gallegos is on a crusade to to wipe out poor customer services. Businesses do not understand that even though the customer is not always right, wrong customers spend money. This entertaining book shows why businesses should throw away the poli...

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