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Marketing: The Core
—
Roger A. Kerin
—
Roger A. Kerin
576 pages • first pub 2003 (editions)
ISBN/UID: 9780077729035
Format: Paperback
Language: English
Publisher: McGraw Hill
Publication date: Not specified
nonfiction
business
economics
informative
lighthearted
medium-paced
Community Reviews
Content Warnings
Marketing: The Core
—
Roger A. Kerin
—
Roger A. Kerin
576 pages • first pub 2003 (editions)
ISBN/UID: 9780077729035
Format: Paperback
Language: English
Publisher: McGraw Hill
Publication date: Not specified
nonfiction
business
economics
informative
lighthearted
medium-paced