The Future of Men: The Rise of the Ubersexual and What He Means for Marketing Today by Ann O'Reilly, Ira Matathia, Marian Salzman

The Future of Men: The Rise of the Ubersexual and What He Means for Marketing Today

Ann O'Reilly, Ira Matathia, Marian Salzman

242 pages • missing pub info (editions)

nonfiction challenging informative reflective slow-paced
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From the stay-at-home dad to the metrosexual to the new macho revival, trendspotters and bestselling authors of Next show how the role of men has evolved and what it means for business and our culture. This is a revealing exploration of a market i...

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