Marketing for Dummies by Alexander Hiam
Marketing for Dummies

Alexander Hiam

Marketing for Dummies

Alexander Hiam

missing page info Add in missing page information first pub 1997 (editions)

nonfiction business reference informative lighthearted slow-paced
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Creating a compelling Internet strategy Succeeding at trade shows Producing interesting labeling, billboards, and print ads Understanding point-of-purchase advertising Sure, marketing can be a great deal of fun - it is, after all, a rare aspect of...

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