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158 pages • missing pub info (editions)
ISBN/UID: 9781869404505
Format: Paperback
Language: English
Publisher: Auckland University Press
Publication date: 01 April 2010
Description
Rooted in the success stories of real companies, this guide presents a concise outline of the key business principles behind generating growth, profitability, and market penetration. Illustrated throughout with diagrams and exercises, this accessi...
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158 pages • missing pub info (editions)
ISBN/UID: 9781869404505
Format: Paperback
Language: English
Publisher: Auckland University Press
Publication date: 01 April 2010
Description
Rooted in the success stories of real companies, this guide presents a concise outline of the key business principles behind generating growth, profitability, and market penetration. Illustrated throughout with diagrams and exercises, this accessi...