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832 pages • missing pub info (editions)
ISBN/UID: 9780815394860
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 05 May 2018
Description
Sports marketing has become a cornerstone of successful sports management and business, driving growth in sport organisations and widening fan-bases. Showcasing the latest thinking and research in sports marketing from around the world, the Routle...
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832 pages • missing pub info (editions)
ISBN/UID: 9780815394860
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 05 May 2018
Description
Sports marketing has become a cornerstone of successful sports management and business, driving growth in sport organisations and widening fan-bases. Showcasing the latest thinking and research in sports marketing from around the world, the Routle...