Traversing the Valley of Death: A practical guide for corporate innovation leaders by Paul C. Mugge, Stephen K. Markham Ph. D.

Traversing the Valley of Death: A practical guide for corporate innovation leaders

Paul C. Mugge, Stephen K. Markham Ph. D.

216 pages missing pub info (editions)

nonfiction business economics medium-paced
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Traversing the Valley of Death is for managers with responsibility to grow revenue and market share or open new markets and lines of business. The process contained in this book provides a complete system to create new value starting with early ne...

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