Leading Digital: Turning Technology Into Business Transformation by Andrew McAfee, George Westerman, Didier Bonnet

Leading Digital: Turning Technology Into Business Transformation

Andrew McAfee, George Westerman, Didier Bonnet

256 pages first pub 2014 (editions)

nonfiction business technology informative slow-paced
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Become a Digital Master--No Matter What Business You're In If you think the phrase "going digital" is only relevant for industries like tech, media, and entertainment--think again. In fact, mobile, analytics, social media, sensors, and cloud compu...

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