The First Adman: Thomas Bish and the Birth of Modern Advertising by Gary Hicks

The First Adman: Thomas Bish and the Birth of Modern Advertising

Gary Hicks with Simon Groves (Illustrator)

218 pages missing pub info (editions)

nonfiction biography business history
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The First Adman reveals the untold story of how modern advertising was pioneered 200 years ago by the entrepreneur, self-publicist and dodgy Member of Parliament, Thomas Bish. Royalty and politicians courted this early media star and society figur...

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