Web and Network Data Science: Modeling Techniques in Predictive Analytics by Thomas W. Miller
Web and Network Data Science: Modeling Techniques in Predictive Analytics

Thomas W. Miller

Web and Network Data Science: Modeling Techniques in Predictive Analytics

Thomas W. Miller

384 pages first pub 2014 (editions)

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Description

Building on his pioneering Web Analytics course at Northwestern University, Thomas W. Miller covers usability testing, Web site performance, usage analysis, social media platforms, search engine optimization (SEO), and many other topics. He balanc...

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