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Dan S. Kennedy
215 pages • first pub 1991 (editions)
ISBN/UID: 9781580622530
Format: Paperback
Language: English
Publisher: Adams Media
Publication date: Not specified
Description
Let's face it - the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers. In this new edition of his bestselli...
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—
Dan S. Kennedy
215 pages • first pub 1991 (editions)
ISBN/UID: 9781580622530
Format: Paperback
Language: English
Publisher: Adams Media
Publication date: Not specified
Description
Let's face it - the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers. In this new edition of his bestselli...