Scan barcode
140 pages • missing pub info (editions)
ISBN/UID: 9783631635056
Format: Hardcover
Language: English
Publisher: Peter Lang Gmbh, Internationaler Verlag Der W
Publication date: 02 December 2011
Description
This study combines psychological fundamentals with Institutional Economics in order to understand relevant aspects of consumers' decision making and firms' behaviors in pursuit of benefiting from that knowledge. This study emphasizes that psychol...
Community Reviews
Content Warnings
140 pages • missing pub info (editions)
ISBN/UID: 9783631635056
Format: Hardcover
Language: English
Publisher: Peter Lang Gmbh, Internationaler Verlag Der W
Publication date: 02 December 2011
Description
This study combines psychological fundamentals with Institutional Economics in order to understand relevant aspects of consumers' decision making and firms' behaviors in pursuit of benefiting from that knowledge. This study emphasizes that psychol...
Community Reviews
Content Warnings